Seed
One approachable, great-value bottle a month, with a tasting card.
- Each month
- 1 bottle a month
- Price
- Coming soon
The Soil Society.
Our monthly wine club is all about discovery. Explore thoughtfully curated bottles, find new favorites, and enjoy experiences that bring wine lovers together. Choose the track that suits your taste, with member benefits included at every level.
Branch
Two bottles from around the world, for branching out.
- Each month
- 2 bottles a month
- Price
- Coming soon
Root
One cellar-worthy bottle from a notable producer.
- Each month
- 1 bottle a month
- Price
- Coming soon
Bloom
One sparkling bottle a month.
- Each month
- 1 bottle a month
- Price
- Coming soon
Every member gets
Planned perks. Final details come at opening.
- 10% off bottles
- Member tastings and discounted events
- Member pricing on Milwaukee Wine Academy classes
- Priority booking
- A tasting card with every bottle
- A monthly spotlight on BIPOC and women producers
Gift memberships
1, 3, 6 or 12 months, coming at opening.
Join the waitlist
Tell us which track sounds like you. We'll invite the waitlist first when the club opens.